At present, various kinds of online entertainment are growing in global popularity. Owing to the improvements in smartphones and technology in general, customers can place a wager on the go through their mobile phone, despite their location.

Of course, playing online casino games of chance and sports betting are two of the most prominent gambling varieties out there. But the mystery still stands, which one is more profitable – a simple online casino website or adding sports betting into that combination?

In case you are contemplating launching your iGaming site but are unable to decide which one would be better, keep on reading. We will go further into the topic and describe both aspects.

Online casinos and sportsbooks, the two sides of the industry, are evidently different, however, the basics are more alike than a person might expect, specifically on a business degree.

That is the main reason for most online websites to run sportsbooks and casinos under one roof. The overall bottom line is quite similar for the customers, as they bet a sum of funds on an outcome of a game.

In addition, when the website offers the best of both worlds, the players have a wider variety of entertainment options to select from. Not to mention that while waiting for the sports bet result to appear, they can spin the reels of a slot or go against real dealers in some live casino titles.

On the other hand, sportsbook and casino sites attract a larger mass of players rather than those that offer only a single option. That is due to the double content appealing to more customers, apart from being convenient and them not having to switch between two different websites.

Of course, the profitability does not only depend on the website’s content but many other features such as design, gamification, security, payment options, and more.

Therefore, analyzing the market before launching a casino or a sportsbook website is mandatory to understand which content the players would mainly engage with.

Our B2B team is always ready to assist you with opening your own website, tailored specifically to meet the needs of your future customers. Reach out to us, and let’s do business together!

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